Enhancing Patient Adherence and Pharmacy ROI with StrongPro
Patient adherence remains one of the most significant challenges in achieving successful healthcare outcomes. To address this issue, we are dedicated to developing tools that empower healthcare providers to improve patient adherence and overall health outcomes. In this case study, we will explore the implementation of our product, StrongPro, and the ability to leverage AI-driven technology to automate patient communications tailored to their demographics and medical variables, ultimately enhancing patient adherence and healthcare outcomes.
Our revolutionary product, StrongPro, harnesses the power of artificial intelligence to deliver personalised reminders and alerts to patients, ensuring they adhere to their prescribed medication regimens. This proactive approach has proven to significantly boost patient adherence rates.
AI plays a pivotal role in tailoring care throughout a patient’s healthcare journey. By utilising demographic information and individual patient data, AI enables the delivery of relevant health content and medication reminders at crucial moments, motivating patients to take positive health actions. This not only fosters better patient engagement but also leads to improved care outcomes.
173 of these messages were sent.
58 patients have filled out their scripts since receiving the message.
115 scripts were dispensed since receiving the message.
32 patients had a significant increase in visits after receiving the message.
With the invaluable assistance of health specialists, we’ve carefully crafted these messages to serve a dual purpose: they are designed not only as mere reminders but also to provide patients with knowledge and understanding regarding to the critical significance of adhering to medication regimens for their health. Our overarching objective is to enhance patient health literacy and comprehension, which, in turn, will provide crucial assistance in supporting adherence rates.
For community pharmacies, patient adherence is of paramount importance, as it directly impacts both patient health and pharmacy operations. Our analysis of the impact of the StrongPro SMS campaign for chronic conditions revealed the following results:
~46.5% of messages led to patients successfully filling scripts.
~13.7% of these messages led to a notable increase in patient visits.
By enhancing patient adherence, we don’t just benefit patients; we also drive significant return on investment (ROI) for pharmacies.
Return On Investment:
For an average pharmacy:
For every 10 SMS outreach messages, 1-2 individuals visited the pharmacy within a week.
Each patient visit resulted in an average of 3 prescriptions, each priced at $7.30.
Investment in StrongPro includes sending SMS messages and a monthly subscription fee. This investment translated into 120 to 240 additional patient visits per month.
The ROI is calculated as follows:
10% Scenario 1: $2,628 per month / $31,536 per annum (120 additional visits)
20% Scenario 2: $5,256 per month / $63,072 per annum (240 additional visits)
It’s important to note that this is the result of one campaign. There is further potential to maximise ROI.
Expanding Opportunities with StrongPro:
As well as SMS campaigns for chronic conditions, StrongPro offers additional campaigns for vaccinations, DAA recruitment, clinical trial rebates, pharma programs, and more. Leveraging these campaigns can further enhance your ROI and patient adherence across more areas, making your pharmacy a central hub for comprehensive patient care.
In conclusion, we demonstrate the significant impact of StrongPro in improving patient adherence and enhancing healthcare outcomes while providing additional substantial ROI for community pharmacies. With the power of AI-driven personalisation and a range of campaigns, StrongPro offers a holistic solution to boost patient engagement, and healthcare outcomes and drive pharmacy success.